Social Media Strategy & Content for Small Businesses

Professional, consistent and effective social media support - without the overwhelm.

Learn more

What I offer:

You don’t need to post every day or chase trends to see results.

You need a clear strategy, consistent posting, and content that represents your brand - without spending hours creating it yourself.

I help small businesses, salons, studios, gyms and lifestyle brands build a strong online presence with simple, effective and beautifully branded social media content.

Get your free consultation today
  • Every project begins with understanding your brand, audience and goals.


    I create a simple, actionable social media plan that gives your content direction and purpose.

  • You’ll receive:

    • A full monthly content calendar

    • Caption writing (SEO-friendly & on-brand)

    • Story & reel ideas

    • Campaign themes for the month

    • Brand-aligned visual direction

    • Planning calls to stay aligned

    No more guessing. No more last-minute posting.

  • I create clean, premium templates that match your brand identity - perfect for businesses that want to look polished and consistent.

    You can choose:

    • Fully custom templates

    • Post-by-post design

    • Reels covers

    • Story templates

    • Campaign visuals

    • Product/Service highlights

    Everything is handed over to you to use again and again.

  • I write captions that:

    • Match your tone of voice

    • Educate, inspire or convert

    • Speak directly to your ideal client

    • Include calls to action that drive bookings, enquiries or sales

    Great captions = more engagement & more reach.

  • If you want everything done for you:

    • I schedule your posts across Instagram, Facebook & TikTok

    • Manage your content queue

    • Ensure consistent posting throughout the month

    Perfect for business owners with no time for admin.

  • If you want a small paid push:

    • Campaign setup

    • Audience targeting

    • Objective selection

    • Boosting posts

    • Monthly optimisation advice

    (Low-spend, high-efficiency setups perfect for small businesses.)

  • Every month you get a clear, simple report showing:

    • What worked

    • What didn’t

    • Opportunities for growth

    • Content performance

    • Audience trends

    • Suggested improvements

    No confusing data. Just meaningful insights.

Close-up of a marketing plan form on a table, with a person's hand pointing at the months May and June, and a blurred laptop in the background.

Package and Pricing

Social Media Management Packages from £650/month

Includes:

  • Monthly content planning

  • Caption writing

  • Templates

  • Scheduling (if needed)

  • Strategy guidance

  • Monthly analytics

  • On-hand support

Custom packages available for studios, salons and multi-location businesses.

Why Small Businesses Choose to Partner With Me

I design clean, modern, premium content

  1. Simple strategy, no over complication

  2. Affordable compared to agencies

  3. Clear communication & WhatsApp access

  4. Consistent brand direction

  5. Focus on both aesthetics and results

  6. Specialised in wellness, beauty & lifestyle brands

JP Beauty Therapy - Janine Pollard

“Ellie has boosted social awareness around our new laser treatments and we are now fully booked for the rest of the year.”

Let’s work together.

Get in touch today to see how I can help your business to grow.